The Ascension Phase Continued Step 6: The Referral Phase


Market research has conclusively shown that the biggest proportion of new joiners comes from the word of mouth power of existing members.

When a customer joins up, they are generally full of enthusiasm and want to tell their friends straight away, partly to get approval for the process.

A perfect way of marrying these two forces is to encourage your new member to refer their friends immediately – offering them something like a 7-day guest pass to try out the facility for themselves.

The Point of Sale form should be presented to the member at the end of the administration process. Try not to think of it an optional but as the fi­nal piece of paperwork necessary to process the new membership.

Join us for our HIGHLY SUCCESSFUL Momentum Quarterly Marketing Planning Summit, where we will teach you the skills to SAVE TIME and make you MORE PRODUCTIVE in your fitness industry.

You’ll be able to network with others within the fitness industry sharing the same struggles.

We’ll give you a pack of practical tools to take away such as schedules, checklists and templates for you to formulate your own campaigns.

We’ll guide you through how to create a 12-week marketing plan which you just haven’t found the time to do, which will make your club so much MORE EFFICIENT.

You’ll receive expert advice that WILL MAKE A DIFFERENCE!

So, make sure you free up your diary and come to London on Tuesday 21st May, from 10 am till 4 pm.

CLICK ON THE LINK BELOW to REGISTER whilst there are still spaces and see what other fitness operators are saying about the last planning day.

Guess what, it’s here! Our awesome April edition of the FITNESS CLUB GOLD NEWSLETTER comes packed with loads of tips and advice on how to make your fitness club shine!

It’s FREE, so what are you waiting for?

Click here to register!



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